Marketing manager

Marketing managers plan and execute marketing strategies to promote products, services, or brands. The work involves developing campaigns, managing budgets and channels, coordinating teams and agencies, analysing performance, and driving the marketing that attracts and retains customers.

They work across companies and organisations of all kinds. The role suits creative, analytical, organised people who can balance strategy and execution, manage campaigns and budgets, coordinate diverse activities and people, measure what works, and combine the creativity of good marketing with the discipline to deliver results that grow the business.